ABOUT US

Hi! i am Rohini Sahay, the Founder of Stun & Charm Jewels which is an
Anti-tarnish Jewellery Brand. I worked in the Education Field for more than a Decade and then life brought unexpected challenges and everything changed.

For years, My mother and I had dreamt together of building a business, sharing our passion for Jewelry. Her unwavering support and belief in me were a constant source of strength in my life. In February 2023, I lost my mother to cancer, a profound loss that left me clueless about how to move on.

After a year of mourning, I attended a business workshop that reignited my passion. Inspired by my mother’s spirit and the dreams we once shared, I founded Stun & Charm Jewels. Each piece in our collection reflects the love, strength and elegance that my mother embodied.

Stun & Charm Jewels more than just a jewellery brand, it’s a heartfelt tribute to a bond that transcends time. Our curations are designed to make every wearer feel special. With each piece of jewellery, we honour her memory and carry forward our shared vision of beauty and empowerment.

Thank you for joining me in this journey of love and resilience. 

Brand Mission

At Stun & Charm Jewels, our mission is to empower women to express their unique style through beautiful jewellery that brings joy and confidence. We believe that everyone deserves access to stunning pieces at affordable prices. By combining quality and thoughtful design, we strive to curate collections that inspire and uplift, bring a high sense of self, allowing women to shine every day. Together, we celebrate individuality and the power of joy in self-expression.

Brand Vision

At Stun & Charm Jewels, our vision is to create a thriving brand that not only achieves financial freedom for my family but also empowers women and uplifts communities. We aspire to curate exquisite jewellery that embodies strength, inspiring wearers to embrace their unique stories.

We are committed to supporting initiatives that empower trauma survivors, provide care and support for the elderly, and raise awareness about cancer. By donating a portion of our profits to these vital causes, we aim to create a ripple effect of hope and empowerment.

Through our brand, we envision a world where beauty and compassion co-exist, where every piece of jewellery tells a story of strength, and where we actively contribute to making a positive impact in the lives of those in need. Together, let’s make a meaningful difference in our communities.